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International Flag Pins

  • Collecting and Heritage News

June 14 - Some international flag pins seen at the London 2012 shops in Stanstead and St. Pancras have been seen by insidethegames.biz.

There are 10 countries represented...Australia, Brazil, China, France, Germany, Italy, Japan, Spain, USA

are a lot more countries to come and it seems that the Great Britain pin number is higher than the USA


Athletes clearly see route to gold – thanks to partnership extension between USOC and eyewear supplier

  • Sponsor News

By Stuart NewmanJune 12 - American athletes will be looking good – literally – after the United States Olympic Committee (USOC) extended its tie-up with Oakley for a further eight years.

The official eyewear supplier to USOC and Team USA for the London 2012 Games inked a new contract until

" said Lisa Baird, USOC chief marketing officer.A percentage of the proceeds from sales of all Team USA



Diack rings NASDAQ closing bell rung to mark IAAF Centenary

  • Athletics

By Mike RowbottomJune 11 - The closing bell, traditionally rung daily at 4.00pm to signify the end of trading on the NASDAQ exchange in New York City, has been rung by Lamine Diack, President of the International Association of Athletics Federations (IAAF), to mark the year of the IAAF Centenary.

made this week's Centenary activities possible in New York: the organisers of the adidas Grand Prix, USA



Edwards, the novice Chef, hoping to cook up a tasty USA dish at London 2012

  • The Big Read

By Tom DegunVery few of the team leaders at the London 2012 Olympics will be able to rival the trophy cabinet of Teresa Edwards, the high-profile Chef de Mission of Team USA.A graduate of the University of Georgia, the 47-year-old is a five-time Olympian and no less than the most decorated Olympic basketball player on the planet.She has four Olympic gold medals and one bronze having tasted victory at Los Angeles in 1984, Seoul in 1988, Atlanta in 1996 and Sydney in 2000.

during the Atlanta 1996 Olympic Opening Ceremony.Amongst other achievements, she is also a four-time USA

as 22nd of the "100 Greatest Female Athletes of the 20th Century".But her route to becoming the Team USA

to a natural-born winner in Edwards, identifying her as the person to steady the ship and lead Team USA

Now for the big question: can the USA finish on top of the medal table at the London 2012 Olympic Games

decade but China hit back hard on home soil as they claimed 51 gold medals compared to 36 from the USA



USA win water polo World League for fourth time

  • Aquatics

By David GoldJune 9 - The United States women's team have beaten Australia 6-4 to clinch their fourth consecutive water polo FINA World League title at Changshu in China.


Top US wheelchair racer visits YMCA in Athlete Ambassador role

  • Athletics News

By Tom DegunJune 7 - American Paralympic wheelchair racer Anjali Forber-Pratt (pictured left), a major medal contender for London 2012, has visited young children (pictured below) at the Stephens Family YMCA located in Champaign County, Illinois, in her role as an Athlete Ambassador for the United States Olympic Committee (USOC) Team for Tomorrow programme.

I believe that by wearing a Team USA jersey, we as athletes have a responsibility to give back, and I


USOC to use innovative e-medical records at London 2012 following sponsorship extension with GE

  • Sponsor News

By Emily GoddardMay 31 - The United States Olympic Committee (USOC) will be using GE's sophisticated electronic medical records (EMR) at London 2012 to further improve athlete care, it has been announced as the medical technology giant extended its sponsorship of the National Olympic Committee through to 2020.

doctors and trainers will be able to quickly access medical records to provide targeted care to Team USA

EMR technology will allow us to better monitor and analyse the health of Team USA athletes, not only

worry about my health and instead focus on the task at hand – in this case, winning the gold for Team USA



Pin trading: more than just a hobby – it's a proper business too

  • The Big Read

By Tom DegunI must admit I don't overly get the whole pin-badge collecting thing.That said, I have a few that I know are particularly special – not least a small gold International Olympic Committee (IOC) pin kindly given to me by International Boxing Association (AIBA) President C K Wu. But pin collecting is still a subject I don't know all that much about.From my relatively small time in the Olympic world, I have encountered frenzied pin trading on just three occasions. The first was at the inaugural Summer Youth Olympics in Singapore in 2010 when I was genuinely bemused when...

the United States Olympic Committee (USOC) managing director of consumer products, at the 2012 Team USA

We do Team USA pins and an assortment of different pins that are in the market place," said Zeytoonjian

But after my chat with Zeytoonjian, I decided to take a quick look at the online Team USA shop and see

admit, I was pretty impressed with the USOC London 2012 pin collection, particularly the 2012 Team USA

There was also a great one of the iconic red London phone booth with the Team USA Olympic Shield.



Double whammy as both GB men's football and basketball teams go through to BT World Cup finals

  • Football News

By Mike Rowbottom at the Manchester Regional ArenaMay 25 - Crucial victories earned Britain's men's footballers and wheelchair basketball players places in tomorrow's finals at the BT Paralympic World Cup in Manchester.

We are looking forward to playing the USA again, we need to come back from that defeat."

Britain's opponents, and the other finalist, will be decided by the result of the USA and Australia match.Contact


GB wheelchair basketball defeat to US means they must now beat Japan to get to World Cup final

  • Wheelchair Basketball News

By Mike Rowbottom at the Manchester Regional ArenaMay 24 - Great Britain's wheelchair basketball Paralympians need to defeat Japan today at the Manchester Regional Arena if they are to progress to the final of the BT Paralympic World Cup.

leading scorers Joe Chambers and Josh Turek (pictured below, right).In a whirlwind first half, the USA

boys out there, but it's clear that come London, the winner will have to have beaten either Australia, USA